Real-time donor intelligence and fundraising action.
Not a CRM. Not a donor database. Donor Signal is the operational layer that tells your campaign who to contact, why, and how - every single day of the cycle.
Intelligence that runs your fundraising.
Donor Signal turns raw donor data, FEC filings, event signals, and public information into daily, actionable fundraising intelligence.
Donor Signal Scoring
Every donor scored by propensity, capacity, affinity, and timing. Scores update continuously as new data flows in.
Daily Call Sheets
Prioritized call lists every morning - with ask amounts, talking points, and context for each contact. Ready to use.
Event-Driven Targeting
Turn every rally, fundraiser, endorsement, and news moment into targeted donor outreach - automatically, within hours.
Outreach Drafting
AI-drafted outreach messaging personalized to each donor - their giving history, interests, triggers, and timing.
Segment Discovery
Find donor clusters you didn't know existed - linked by industry, geography, issue affinity, or giving patterns.
Competitive Intelligence
Real-time analysis of opponent fundraising - their donors, their amounts, their gaps, and your opportunities.
Fundraising is the campaign. Donor Signal runs it.
Campaigns that out-raise win. But most fundraising operations are shockingly manual - finance directors building spreadsheets instead of making asks. Donor Signal changes the equation.
- 01
Finance directors stuck on admin
Finance directors spend 60%+ of their time on admin - not fundraising. Spreadsheets, formatting, and list-building crowd out the actual ask.
- 02
No system for event → action
Most campaigns have no system for turning events into donor action. Rallies, endorsements, and news moments come and go without coordinated outreach.
- 03
Call sheets by memory
Call sheets are built from memory and gut feel, not intelligence. The result: the same donors get called, and the best prospects get missed.
- 04
Post-FEC competitive intel
Opponent fundraising analysis happens after FEC deadlines - too late to act. By the time gaps are visible, the window to exploit them has closed.
- 05
Generic donor outreach
Donor outreach is generic - the same email to every prospect. No personalization, no fit-aware messaging, no timing signal.
How Donor Signal operates.
Five continuous loops turn raw signal into priority action - every event, every donor, every morning of the cycle.
- 01
Event → Donor Opportunity
Every public event - a rally, endorsement, debate, news cycle, or policy announcement - triggers an automated analysis of donor opportunity. Within hours, Donor Signal identifies which donors are most likely to be activated by the event and generates targeted outreach recommendations.
- 02
Donor Signal Scoring
Every donor in the system is continuously scored on propensity (likelihood to give), capacity (ability to give), affinity (connection to the candidate/cause), and timing (signals that suggest readiness). Scores update with every new data point.
- 03
Daily Call Sheets
Every morning, Donor Signal generates prioritized call sheets for the finance team - ranked by signal strength. Each contact includes an ask amount recommendation, talking points tied to recent triggers, and context on the donor's giving history and interests.
- 04
Outreach Drafting
For each high-priority contact, Donor Signal generates draft outreach - emails, call scripts, and follow-up sequences - personalized to the donor's profile, interests, and the current moment. Not templates. Intelligence-driven messaging.
- 05
Segment Discovery
Donor Signal continuously identifies new donor segments - clusters of potential supporters linked by industry, geography, issue affinity, social graph, or giving patterns. Segments that no human process would surface.
Donor Signal vs. legacy tools.
Legacy donor tools store records. Donor Signal drives action - with continuous scoring, event-driven outreach, and intelligence-drafted messaging.
Stop managing donors. Start activating them.
Donor Signal turns your fundraising operation into an intelligence-driven machine. See who to call, why, and what to say - every day.